MAT: Autodesk x Team USA: Designing Greatness

Team USA

Make AnythingAutodesk has just launched its first-ever Team USA advertising campaign, marking 100 days until the Winter Olympic & Paralympic Games in Milan-Cortina. The spot — part of our Let There Be Anything campaign — celebrates three athletes who don’t just compete; they also design and create their own greatness.

  • Erin Jackson, Olympic speedskater and engineer, brings design precision to the ice.
  • Mike Schultz, Paralympic snowboarder and founder of BioDapt, designs prosthetics for Para athletes worldwide — and he’s now building his business on Autodesk Fusion.
  • Colby Stevenson, freestyle skier, rebuilt his life through advanced design technology after a devastating crash.

This campaign bridges sport and creation — the same creativity, iteration, and grit that define both athletes and makers.

As announced last year, Autodesk is the Official Design and Make Platform of both Team USA and the LA28 Olympic and Paralympic Games. Our technology will power LA28’s $1B temporary overlay, construction, and sustainability plan — helping retrofit more than 40 venues across Los Angeles. No new permanent venues. Sustainability by design.

From LA84 to LA28 — 44 years apart — this news takes me full circle. I was living and working in L.A. during the 1984 Games, when the city stood tall on the global stage. I know it will again in 2028.

[Icons by youngest, Lucy Singletary Barfield @lucybarfieldcreative.]

NUGGETS began in the fall of 2010 when our oldest daughter left for college. (Make it a Great Monday; Stay Whole Tuesday; Woman Power Wednesday; Make Anything Thursday; and Fit as a Fiddle Friday.) All these years later, we have a UGA grad, a SCAD grad, a Fightin’ Texas Aggie grad, and 1500 nuggets. Plus, Mum and Dad up and moved to England. Those are my daughters above, and their guiding light – truly my every gPage Singletary thing.

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Expat in London. Digital transformation and strategy executive, Autodesk

"Pretty good juggler of the mind, the heart, the body, and the soul, though certainly not catching all the balls all the time." See my road of life by license plates. How did NUGGETS FROM DAD begin? What in the world is every gPage Singletary thing?

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